meaning and pronunciation of Etymotic

[mulciber]

Since there's a line over the "o", I must assume the proper pronunciation is "eh-ti-moe-tic", no? Also, can anyone fill me in on the meaning. I think I once came across it, but couldn't find any reference on the site.

I'm sure I'm asking in the right place.

Thanks in advance!

DGI

[Joe Bloggs]

Originally posted by mulciber
Since there's a line over the "o",

There is?

[Duncan]

That is a Latin letter O with a 'macron' (whatever one of those is)

So... something Latin maybe?!

Hmph, even though I have the character on my 'Charmap', I guess that V-Bulletin doesn't support it

[Duncan]

From the Etymotic website...

Etymotic Research is a research and development company located in Elk Grove Village, Illinois near Chicago’s O’Hare airport. The name "etymotic" means "true to the ear" and is pronounced "et-im-oh-tik." Established in 1983, ER’s mission is to design products to measure, improve and protect hearing.

So... now you know

[darkclouds]

Hmmm... so I've been pronouncing it wrong all this time.

[jlo mein]

lol me too....

i pronounced it "et-tea-moe-tic"...lol....just like i pronouce grado as "gra-doe"...lol

[mulciber]

Thanks Duncan. I feel like a dimwit now.

I actually did go over the Etymotic site, but I immediately clicked on "About ER" which actually talks about Mr. Killion.

"Etymology" is derived from the Greek for "true sense of a word"
("etumon"). But the "-otic", which is also from Greek, usually just means "characterized by". So it sort of comes out as "characterized by a true sense", which seems appropriate. Maybe it's Killion's own coinage.

Anyway, thanks again. DGI