Quote:
Originally Posted by Tyll Hertsens
1) We like the $699 price point (well, we'd rather see it lower, but will live with $699). If we just included the Astrodyne supply it would have to raise the price to $749 minimum. As silly as it seems, there is such a thing as price sensitivity and we're quite skittish about raising the price further.
2) It is quite problematic to make it an option because then we have to stock two different kinds of Ultra Amps one with the regular supply and one with the Astrodyne. We've been working hard to control our inventory levels and having two different versions of the same product means you have double the minimum required inventory to keep both in stock.
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<clarification>
Tyll, thanks for the quick response. I think I wasn't clear. I've got no quibble with the price point or with selling the Astrodyne separately... I just bought both last week (and I paid a full $99 for the Astrodyne, not just an extra $50, though I'd be willing to consider only $50
)
No, I think you should leave everything exactly as it is now. I was just suggesting that you have the fine person who pops the unit into the FedEx box literally reach in and snatch out the wall-wart if someone has purchased the Astrodyne separately, but as part of the same order. I completely understand if that would be cost prohibitive because it would mess with your logistics operations. I was hoping that it could pay for itself by you not having to purchase as many wall-warts - lower parts cost and lower shipping cost. Think of the supply of those cute things you could accumulate there! You're in Montana, I know you have room!
I'm sure there are other times people might purchase a product but not want the wall-wart, such as if they're adding a component to a system and they already have the DPS in use that they're going to connect it to. But this idea was for the benefit of your bottom line (and the environment); not an attempt to get prices lowered or products modified.
</incredibly articulate clarification>
Michael